FintechGarden at DashDevs

Real-world Insights for Fintech Builder; a media platform for founders, execs, and product leaders

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Check case :

Fintech Garden launched a new podcast and multi-platform content ecosystem but lacked an integrated operational structure.
The company needed one person who could take full ownership of planning, production, publishing, guest management, collaboration negotiations, analytics, and cross-channel amplification — across:

- YouTube- LinkedIn- Dashdevs Website- FintechGarden Website- Spotify- Apple Podcasts
The challenges included:
- No unified calendar or long-term publishing visibility- Fragmented production workflows across teams, tools, and vendors- Irregular output on all platforms- Low publishing volume and low engagement- No standardized templates or processes- No structured guest pipeline, topic planning, or collaboration negotiations- Weak repurposing across channels- Limited performance tracking and no iterative improvement model
The mission: centralize all content operations under one role and establish a consistent, scalable podcast + YouTube engine.

Solutions

To address the operational gap, I redesigned the entire production ecosystem and consolidated responsibilities under a single workflow:
A. Built a 3-Month Rolling Publishing System● Created a long-range Confluence content calendar● Synced YouTube, podcast platforms, websites, and LinkedIn in one unified schedule● Ensured predictable publishing across all channels
B. Created Full-Cycle Podcast & YouTube Production Management● Managed prep → recording → editing → publishing using Jira● Coordinated internal teams and external editors● Eliminated bottlenecks with structured checkpoints● Ensured quality and consistent release rhythm
C. Led Editorial Direction & Guest Strategy● Selected high-fit guests● Proposed strategic topics● Prepared all pre-recording materials● Negotiated co-promotion and media partnerships● Secured guest reposts and cross-audience exposure
D. Centralized Content Repurposing● Extracted key insights and highlights● Briefed writers and designers● Coordinated visuals and clips for YouTube Shorts, LinkedIn, and websites● Ensured every episode produced maximum output
E. Optimized Multi-Platform Distribution● Updated Fintech Garden and Dashdevs websites for every episode● Embedded videos, audio, summaries, CTAs, and guest profiles● Standardized publishing templates● Increased discoverability and SEO footprint
F. Built Scalable Templates & Operational SystemsTemplatized all recurring processes:● Podcast visuals● Podcast texts● Weekly Harvest visuals● Weekly Harvest texts● Episode delivery checklist● Content repurposing framework● Event retrospectives (SIBOS, Money20/20)● Content calendar structure● Guest & leads tracking system
These templates created a repeatable, high-confidence publishing engine.

Achievements (First 90 Days)

YouTube Growth
● Views doubled: 14.2K → 27K● Watch time +41%: 95.7h → 135h● Average view duration increased: 3:10 → 3:48● Subscribers more than doubled: +43 → +106 (218 total)● Returning viewers up: 5,288 → 6,625**● Engagement surged:● Likes: 118 → 267● Shares: 54 → 75● Comments: 4 → 46
Publishing volume scaled dramatically:
● Shorts: 24 → 52● Videos: 21 → 38● Posts: 1 → 74
Growth drivers: consistent output, metadata optimization, repurposing, tech templates, SIBOS interviews, inbound requests

LinkedIn Growth (Fintech Garden)● Impressions +59%: 10,716 → 18,017● Reactions +22%: 836 → 1,073● Comments +36%: 14 → 19● Reposts +38%: 13 → 19
Growth drivers:Content volume, guest mentions, and systematic guest repost strategy.

Spotify & Apple Podcasts Growth
Spotify
● Plays: 18 → 74 (4× growth)● Consumption hours: 2 → 13● Followers: +7 → +8
Apple Podcasts
● Followers: 10 → 15● Plays: 73 → 39 (stabilized with stronger Spotify pull)
Growth drivers:High-caliber guests (Lex Sokolin, Petr Baron, Rajesh Savji Parmar), strong topics (AI, stablecoins, Metamask, wealth management), increased episode volume.

Operational Impact
● Reduced friction across teams● Eliminated missing deadlines● Boosted total output across all channels● Created a scalable, documented content operation● Made the entire ecosystem predictable and measurable● Transformed a new role into a fully functioning multi-platform production department

Conclusion

Within 90 days, I transformed a newly created role into a complete content operations engine powering Fintech Garden across YouTube, podcasts, LinkedIn, and both websites.

By centralizing all production under one workflow, building comprehensive templates, scaling publishing volume, and applying strategic guest and repurposing systems, I delivered measurable growth across every platform.